How to Set up a Lead Magnet Tripwire

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A lead magnet tripwire is one of the most effective ways to bridge the gap between free content and your first sale — all while building trust and growing your revenue on autopilot.
In this step-by-step course, you’ll learn how to create an irresistible lead magnet and connect it to a low-cost tripwire offer that converts. You’ll discover how to structure your offer, design a seamless customer journey, and automate the entire process to generate consistent sales from new subscribers.
By the end of this course, you’ll have a fully functional tripwire funnel that attracts leads, builds relationships, and generates revenue — all without being pushy or overwhelming.
What You’ll Learn:
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The role of a tripwire in your overall sales funnel
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How to choose the right lead magnet that attracts your ideal audience
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Crafting a tripwire offer that feels like a no-brainer purchase
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Setting up your landing pages, checkout, and delivery systems
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Automating your tripwire funnel to run on autopilot
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Best practices for maximizing conversions and increasing average order value
Who This Course Is For:
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Online business owners and coaches looking to monetize their email list
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Entrepreneurs who want to create a low-cost offer to build trust and drive sales
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Anyone who wants to set up a simple, effective funnel without complicated tech
Whether you’re just getting started or want to improve your existing funnel, this course will give you the practical tools and strategies to create a lead magnet tripwire that works.
Lessons
What’s a Tripwire and what does it do?
Design Your Lead Magnet / Tripwire Combination
Tech & Tools to Set up a Tripwire
Create Your Tripwire Product
Create Your Tripwire Sales Page
Connect Your Tripwire
Test Your Tripwire
Manage Your Tripwire
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